What's Really Behind the Mega-Slump
Anita Sharpe on Business
Guess what movie my 13-year-old son liked better than War of the Worlds, Batman Begins and the Interpreter?
March of the Penguins -- the critically heralded documentary about, yes, penguins. It isn't animated, there are no car chases, explosions or spiffy special effects (although there is a penguin sex scene, of sorts). But it had everything a good movie should: tension, drama, humor and great cinematography. We saw it last weekend and the theater was virtually sold out. The audience even applauded at the end -- (when is the last time you saw that happen?)
So when I read stories about the ailing movie business (the longest box-office slump in 25 years), it doesn't surprise me one bit. I'm a huge Steven Spielberg fan, but I found the last hour of War of the Worlds painful to sit through.
Movie-goes want a better product or we will go do something else -- and that something else apparently isn't, despite studio claims, staying home and watching DVDs. Both DreamWorks Animation and Pixar have cut earnings forecasts because of disappointing DVD sales. I smell opportunity for enterprising independents.