Worthwhile
Blog Podcasts The Dialogue Magazine About Us
BLOG SEARCH
ONLINE
MAGAZINE
Subscribe
GENERAL
FAQ
WORTHWHILE FOUNDERS

Sign up for Worthwhile's free weekly e-zine.


 
Home > Blog > Eat Up, Kids Win
Out of Our Minds
Wednesday, April 21, 2004 4:49 PM
Eat Up, Kids Win
Kevin Salwen on Making a Difference

b-rcone.jpgThis is cool. For the fifth year, Baskin-Robbins is holding Free Scoop Night next Wednesday, and the good news is that needy kids will be the big winners. Here's how it works: When you go into Baskin-Robbins, you get free ice cream; for each person who stops in, the company makes a contribution to First Book, an organization that donates books to children in low-income families. What a neat way to help underprivileged kids. For more about First Book, click here.


2 comments

Bert - 4/28/2004 12:38:42 PM
This event is promoted throughout the Family Literacy field. Programs such as Even Start Family Literacy, with which I work, brings troops of kids to these events. And in return many such programs recieve book donations. Other companies should take note and realize there is a whole new customer base being established.
Don King - 4/24/2004 12:26:30 PM
What a great idea! More companies should have similar thoughts.

Name:  
Email:  
URL:
Comments:
 

Enter this
code below:
 What is this?
Code:  
Home   |   Blog   |   Blog Archive   |   Podcasts   |   The Dialogue   |   Subscribe   |   Advertise   |   Customer Service
About Us   |   Contact Us   |   Resources / Promotions   |   FAQ
Copyright © 2006 dash30, Inc. All rights reserved. Privacy Policy. 110