Today's Duh!!! Moment
Kevin Salwen on Ethics
Hold the phone! The New York Times reports on its business front today that -- are you ready for this -- 'New Surveys Show That Big Business Has a P.R. Problem.' Really? They just figured it out?? The story is replete evidence galore: Roper polls, Harris surveys, executive quotes.
Um, N.Y. Times folks, where have you been? Walk around and talk to people, especially young people. They are disillusioned with leadership, hate the model of their parents' careers, have switched off the Enronworldcomtycoaldephia scandal. They want something different, something more meaningful and connected.
If you don't mind, I'm going to take a moment to jump up and down, waving my arms frantically to get attention. Hello, look here. Check out Worthwhile. We're over here, talking about values and opportunity for change. We're encouraging leaders to set higher standards. We're urging people to refuse to settle for employment at -- or products from -- soulless organizations.
The good news is we know you're out there too. People just like us who think profit is great but so is humanity. There are many great leaders, building great companies with outstanding values. For every Bernie Ebbers, there is a Howard Schultz (Starbucks). For every Andrew Fastow, there is a Seth Goldman (Honest Tea) or Gary Erickson (Clif Bar). For every Dennis Kozlowski, there is a Bill George (Medtronic) or Fred Smith (Fedex). They are building companies that will last and thrive, as well as leave a lasting mark on their communities.
We're building Worthwhile to help usher in and celebrate that new values-based capitalism. And we're optimistic. Are you?